Grouplove “Rock N’ Roll, You Won’t Save Me [Live]
Roles - Art Direction, Social Media, Packaging, Digital Marketing
[creative direction by hannah hooper // animation by fabiana teofan // redlight mgmt]
Grouplove was releasing a live album from their tour, and we were tasked to help bring lead singer Hannah’s visuals to life in both physical packaging and media assets.
VINYL PACKAGING SET
SPOTIFY CANVASes [CLICK TO PLAY]The artwork by Hannah Hooper was so dynamic, it naturally called for animations. We put these on Spotify canvas to help carry the creative aesthetic across media / platforms
MARKETINGThe eclectic nature of the art lead to a retro-VHS advertising idea for marketing assets, leaning into the fun and energy of the live show and album